HomeOpinionJoe EdgeZillow: Real Estate’s 1,000 Pound Gorilla

Zillow: Real Estate’s 1,000 Pound Gorilla



Real estate brokerage hasn’t been the same since Zillow was founded in 2006.

Over the last 14-years Zillow has made every attempt to integrate itself into the home sales process. Now, Zillow is at it again with the announcement on Feb. 10 that they have acquired ShowingTime, the industry’s top s...

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  1. When the National Assc. of Realtors announced they were establishing Realtor.com to “assist” local agent and their companies to market to a younger generation, I said that was stupid because there were way too many people smarter then they were that could beat them in a digital marketplace. Yes I retired in 2012, but I was right, Zillow will beat them all up and corner the digital Real Estate Market, and force agents in evey market to join them or lose business, making them King Kong the 4,000 lb. Gorilla.

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